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Joseph Jaffe Ovation SA profile image

Joseph Jaffe

Multiple-Author - Serial Entrepreneur - Consultant - Speaker - Leader - Marketing - Innovation - Change

Joseph Jaffe is one of the most sought-after consultants, speakers and thought leaders on innovation, marketing, new & social media.


Joseph Jaffe is Admiral at the HMS Beagle, a strategic consultancy that helps its clients navigate the journey to survival…and ultimately thrival. HMSB specializes in developing training, facilitated workshops, survival and growth plans for the smallest of startups to the largest of legacy brands.

Throughout his career, Joseph Jaffe has worked with some of the largest brands in the world, including the likes of IBM, Coca-Cola, ABInBev, Pearson, Nestle, Purina, Steelcase, Colgate-Palmolive, Mondelez International, Keurig Doctor Pepper and many more.

Joseph Jaffe’s 5th book, “Built to Suck: The Inevitable Demise of the Corporation…and How to Save It?” (Ideapress) was released in March 2019. Built to Suck announces the coming Corporapocalypse and outlines a clear path to salvation, rebirth and transformation. Download the

Joseph Jaffe’s impassioned, straight-shooting and honest perspectives have found their way to every major media outlet, including CBS, ABC, Bloomberg, NPR, The Wall Street Journal, New York Times, USA Today, Fortune, Ad Age, Adweek and the list continues.


“From our very first phone call, it was clear that Joseph is the type of speaker with whom it is a dream to work. He is flexible, responsive, scary-smart, engaging, witty, and insightful. He was a hit at Brand ManageCamp and we hope to have many more chances to work together in the future.”

Len Herstein, CEO & President ManageCamp Inc

“Joseph did an amazing job as a key-note speaker at our annual event in Belgium. With his extensive knowledge, authentic humour and explanatory case examples, he had the 150 entrepreneurs and business leaders in the audience engaged and entertained until the last minute.”

Bieke Claes, Managing Director BelCham

“Joe Jaffe has been a valuable strategic partner to Nestlé for a number of years. In fact, Joe was instrumental in helping Nestlé jump-start its global startup-driven innovation efforts which have since gained considerable momentum internally and externally”

Mark Brodeur, Nestle